In an ideal world, you'd know exactly how much of each product was going to sell on any given day, in each and every store (or for each customer shipment if you're a a manufacturer or wholesaler).
In practice, this is an incredibly hard problem to solve.
You also need to know how much increase in sales you can generate by running a given type of promotion for any particular item in any particular location
""Finding the best forecast model for a single SKU is harder than finding a single pin head on the entire surface of North America"
Existing tools and platforms can be improved substantially
Existing solutions require a huge effort to maintain and update, and remain inflexible, unreliable and inaccurate, despite your forecasting team's best efforts. Manual overrides are required frequently, and planning can be stressful.
Forecast models typically treat groups of items and groups of stores as identical. This makes forecasting "simpler", but significantly reduces accuracy
Imagine reliable, stress-free forecasting...
Atomli automatically generates extremely accurate sales and demand forecasts
Atomli absorbs data from many different sources and automatically identifies which factors are important. Our platform assesses demand at the maximum level of granularity (eg at the SKU/store level), increasing accuracy and reliability.
Atomli is exceptionally flexible, meaning that it works easily with existing systems and data sources and can be trialled and implemented swiftly and painlessly.
Atomli delivers dramatic increases in sales and demand forecast accuracy
Atomli combines leading edge sophistication from the online, real-time trading envionrment in the world's most sophisticated financial markets with a deep understanding of how consumer product and retailing businesses make money.
Total automation, coding sophistication, platform flexibility and ease of integration means that dramatic improvements can be achieved rapidly.